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THE PROMO IS RIGHT

Attract Trade Show Attendees by Making Your Booth a Game Show

You have seen it at every trade show or expo. The 10' x 10' booth with a table of brochures and business cards and a fishbowl to collect business cards for a drawing. Oh yeah, that is special.


Now imagine this: you are walking down a trade show aisle, and you hear a clicking sound along with laughs and cheers. And everyone seems to be heading to or hovering around the booth where these sounds are coming from. What is going on? A game... a real, live game activity that can help exhibitors engage with their audiences and encourage them to spend more time and, we hope, more money as a result.


Today, a lot of electronic, location-based games are making their mark as booth traffic generators, This is a great development, especially since these games can begin prior to the show visitors ever entering the door.


But on site, there is something special about a real live game that gets people involved. Why? simply, the more senses you can engage - sight, sound, touch, taste - the more you engage your audience.


Plus, by only handing out your promotional products to those who participate in your booth game, you can gain some control over your give-away budget, too. Make 'em earn it!


So let's look at some choices you can use to make your exhibit say "Come on down!"


Prize/Roulette Wheels. Clicking sound helps attract visitors, Plus, many of them have customizable inserts for segments on the wheel.


Bean Bag Toss. Gets people moving and engages touch as they throw the bean bags toward the target.


Plinko. Yes, just like you have seen on the game shows. Visitors drop the pucks to see if they win a prize.


All of these can be used for trade shows, fundraisers, parties, grand openings, open houses, or any event where you want to create a fun and engaging atmosphere.




 
 
 

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